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Email marketing and social media are top areas of investment in 2012

StrongMail, a provider of interactive marketing solutions for email marketing and social media, has announced the results of its “2012 Marketing Trends” survey, which provides unique insight into how businesses plan to budget and prioritise marketing spend in the New Year. Conducted in November 2011, 939 business leaders participated in the global survey.

GetResponse Releases Report “The State Of Email Marketing in SMBs - 2011”

Free report analyzes effectiveness of email marketing strategies by business unit and industryWilmington, DE (PRWEB) February 07, 2012 GetResponse, leading email marketing provider and flagship product of Implix, today announced that their report, “The State of Email Marketing in SMBs – 2011,”, is now available for download. ...

Formstack and Constant Contact Launch First-Of-Its-Kind Online Form and Email Marketing Integration

Formstack, the leader of online form building, and Constant Contact®, Inc. , the trusted marketing advisor to more than half a million small organizations worldwide, have launched an in-product integration, enabling Constant Contact users to create and insert online forms directly into their email marketing campaigns to collect more orders, donations, and customer data from their campaigns.

Email Marketing Weekly Trends: It’s All About the Super Bowl

An analysis by Elite Email shows the top email marketing trending topic for the last full week in January 2012 was "Super Bowl XLVI." Online and offline retailers were quick to launch email promotions tied to the big game, while bars and restaurants aggressively sent out email marketing coupons to drive people into their establishment on February 5, 2012. The analysis of email marketing trends ...

Forrester Research Recognizes Gold Lasso as an Enterprise Focused Boutique Email Marketing Vendor

GAITHERSBURG, MD-- - Gold Lasso, an email marketing SaaS provider, was recently recognized as a notable boutique firm by Forrester Research in The Forrester Wave™: Email Marketing Vendors, Q1 2012 . The ...