Marketing Studies Links

Mediative Releases Key Insights Into the Online Purchasing Power of Women - MarketWatch (press release)

Mediative Releases Key Insights Into the Online Purchasing Power of Women MarketWatch (press release) Two client case studies are provided to showcase how these findings can help Marketers better target women and harness their purchasing power. Specifically, the case studies include a U by Kotex(R) with Walmart campaign and a Diaper Finder shopping ... and more »

Coca-Cola Cuts Costs, Reinvests in Marketing - AdAge.com

Coca-Cola Cuts Costs, Reinvests in Marketing AdAge.com More How do you craft insightful, effective shopper marketing campaigns? Here are five successful case studies from Kimberly-Clark, Con Agra, Taco Bell, St... More This white paper, produced with partner Kantar Media, examines the state of pharma ... and more »

Pivotal study published in JAMA confirms potential of Novartis candidate ... - Reuters

Pivotal study published in JAMA confirms potential of Novartis candidate ... Reuters Novartis International AG / Pivotal study published in JAMA confirms potential of Novartis candidate vaccine BexseroR to help protect infants against devastating meningococcal serogroup B disease . Processed and transmitted by Thomson Reuters ONE. and more »

New Scientific Report Spotlights Tart Cherries as Today's Hottest Super Fruit - Sacramento Bee

New Scientific Report Spotlights Tart Cherries as Today's Hottest Super Fruit Sacramento Bee By Cherry Marketing Institute LANSING, Mich., Feb. 8, 2012 -- /PRNewswire/ -- Once known only for its pie persona, tart cherries have emerged as one of today's hottest Super Fruits, with leading health and trends experts buzzing about the fruit's ... and more »

AMI's SMB Geo Planning Suite (SMB-GPS) Gives Territory Sales and Marketing ... - MarketWatch (press release)

AMI's SMB Geo Planning Suite (SMB-GPS) Gives Territory Sales and Marketing ... MarketWatch (press release) With this innovation, AMI continues its fifteen-year tradition of delivering actionable sales enhancement capabilities to ICT marketing and channel sales teams targeting the SMB space. US State & Metro SMB Demand and Forecast Model. and more »