Direct Marketing Association Links

Saunders Brothers next stop in annual farm market tour - Nelson County Times

Saunders Brothers next stop in annual farm market tour Nelson County Times Saunders Brothers in Piney River is one of the bus stops for the North American Farmers Direct Marketing Association's 27th annual convention. The six-day convention is split up into two parts, three days of bus tours where the farmers get to see how ...

Momentum growing for sales taxes on online purchases - USA TODAY

USA TODAY

Momentum growing for sales taxes on online purchases USA TODAY The administrative burden would be particularly difficult for small businesses that sell their products online, says Jerry Cerasale, senior vice president for the Direct Marketing Association. These merchants could be forced to raise prices to cover ... and more »

DM shouldn't focus on the short-term - Marketing Week

Marketing Week

DM shouldn't focus on the short-term Marketing Week At a recent Direct Marketing Association (DMA) event in London speakers from brands such as Sony Ericsson, digital agency LBi and Virgin Atlantic declared how digital channels previously seen as the antithesis of DM were its future.

Biggest Threats To Email Marketing? Social Media & Kids Texting [Survey] - Marketing Land

Marketing Land

Biggest Threats To Email Marketing? Social Media & Kids Texting [Survey] Marketing Land Social media and kids abandoning email are two of the biggest threats to future success in email marketing, according to the new 2012: Email in Action study from eConsultancy and the Direct Marketing Association. Conducted in the fourth quarter of 2011 ...

Marketing Risk Management, to Both Client and Provider - New York Times

Marketing Risk Management, to Both Client and Provider New York Times The campaign, now under way, is on behalf of the Global Association of Risk Professionals, a nonprofit organization known as Garp (particularly to fans of John Irving). The campaign, with a budget estimated at $3 million to $5 million, ...